Important Ripple (XRP) announcement.

TL;DR

Ripple received an award for being the best cross-border payment platform in 2024, adding to its track record of industry accolades. Despite the company’s recognition, XRP’s price has not seen substantial gains lately, and was negatively affected by the latest developments in the Ripple vs. SEC case. In the spotlight… Again

Juniper Research, an organization specializing in providing in-depth market research and strategic insights for the digital technology sector, awarded Ripple the Platinum Award for Best Cross-Border Payment Platform in 2024.

The news caused excitement in the crypto community, mainly applauded by the XRP army. Ripple also got involved, sharing the ad on their X account.

We are pleased to announce that Ripple has been named a Platinum Winner for Best Cross-Border Payments Platform by @juniperresearch‘s Future Digital Awards for Fintech & Payments 2024! https://t.co/EXz2Xll3VR

— Ripple (@Ripple) October 8, 2024

This is not the first prestigious award that has fallen to the company’s account. Last year, Ripple won the UK payment award – the PAY360 Awards. It topped the ranking for being the leader in digital currencies/assets in financial services.

Prior to that, Fortune Magazine ranked Ripple 13th (out of 50) as “the best place to work in technology” for 2023. According to the business magazine, 94% of the company’s employees consider it “a great place to work.” 98% of employees felt a warm welcome when they joined the organization, and 96% expressed support for the management team.

Last but not least, People magazine included Ripple in its list of “100 best companies that care about employees and society”. Other prominent corporations that were part of this club were NVIDIA, American Express, Deloitte, MasterCard and more.

XRP Price Outlook

Ripple’s latest honor has caused little to no volatility for the native XRP token. Its price has been hovering between $0.52 and $0.54 over the past week, struggling to resume the offensive following recent developments in Ripple’s lawsuit against the SEC.

XRP Price, Source: CoinGecko

As reported by CryptoPotato, the agency appealed a 2023 verdict by Judge Torres, who ruled that secondary sales of the company’s XRP token did not constitute sales of securities. As a result, the value of the asset fell by double digits, losing the momentum recorded at the end of September.

However, XRP’s recent shaky performance doesn’t seem to have changed the bullish stance of some analysts. Popular X user Dark Defender, for example, claimed that “nothing has changed” for the company and its native token following the latest development in the legal battle.

“The SEC’s appeal is a pure mistake and will separate the 1% of the entire population with a poor mentality. The price does not depend on this demand, as we have analyzed before”, they add.

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