Ledger unveils Stax and Flex, simplifying self-custody for crypto users

Ledger’s recent announcements highlight the company’s commitment to making self-storage solutions more user-friendly and accessible. Host of The Wolf of All Streets Podcast Scott Melker and Ledger CEO Pascal Gauthier discuss how the latest innovations in retail storage solutions are being implemented.

Melker opened the discussion by highlighting the rapid evolution and improved usability of Ledger products. Pascal Gauthier shared his excitement about the recent conference and the major announcements that were made. He introduced two new products, Ledger Stax and Ledger Flex, designed by Tony Fadell, known as the inventor of the iPod. These products aim to simplify self-storage with user-friendly features and price points, addressing common feedback about the complexity of Ledger devices.

Gauthier explained the new products’ functionality in detail, explaining the pricing strategy and the rationale behind the lineup. The Ledger Stax retails for $399, the Flex for $249, the X for $149, and the S Plus for $79, ensuring there’s a viable option at multiple price points. He particularly highlighted the ease of use of the large touchscreens, which are essential for managing complex transactions and ensuring security.

The conversation shifted to the broader implications for bitcoin and the cryptocurrency industry. Gauthier noted that this year has been a pivotal one for bitcoin, especially with its growing presence in important political and financial discussions. He emphasized the importance of designing future-proof products that will remain relevant as the industry evolves and more complex applications are built on bitcoin.

Scott Melker asked about Gauthier’s personal focus and recognized him as a bitcoin advocate. Gauthier reaffirmed Ledger’s commitment to supporting bitcoin and recognized him as a cornerstone of the crypto industry. He spoke about Ledger’s investment fund and their support for innovative projects built on bitcoin, and emphasized their belief in the enduring importance of cryptocurrencies.

Pascal Gauthier also touched on Ledger’s approach to supporting multiple chains and innovation in the crypto space. While placing a strong emphasis on Bitcoin, he expressed his admiration for a variety of projects, including stablecoins. Gauthier emphasized Ledger’s role as a neutral security provider, its commitment to supporting a wide range of digital assets and driving innovation in the industry.