A new poll shows that more than half (56%) of American voters are more likely to support a presidential candidate who is knowledgeable about cryptocurrency.
The survey, conducted by Harris Poll (funded by Grayscale), collected information from more than 1,800 likely voters and found that 40% of voters are now paying attention to candidates’ positions on Bitcoin (BTC) and other crypto assets. December 2023.
The survey found that cryptocurrency remains a non-partisan issue, with 45% of crypto holders viewing the Democratic Party as more positive towards crypto and 42% supporting the Republican Party.
The report also highlights that interest in crypto among voters is partly attributed to the launch of spot Bitcoin and Ethereum (ETH) ETFs in the US.
As of September 2024, almost a third (30%) of voters indicated that these ETFs have increased their interest in crypto investments, and almost half (46%) expect to include crypto in their future investment portfolio, up from 40% in 2023. According to the survey.
The findings touched on increased interest in crypto among Hispanic and Black voters; 63% and 68% expressed interest in Bitcoin, compared to just 35% of white voters. As the 2024 elections approach, candidates’ crypto knowledge could be a deciding factor for many voters.
Coinbase’s research on crypto voters
Recent survey findings commissioned by Coinbase and conducted by Morning Consult show that the political preferences of the crypto community are more diverse than generally perceived.
Crypto voters are evenly split in the 2024 presidential race, according to the poll released on September 30. 47% of respondents support Democratic candidate Vice President Kamala Harris, and 47% support Republican candidate Donald Trump.
This data challenges the common view that crypto holders are predominantly Republican or Libertarian. Despite Trump’s enthusiastic reception at this year’s Bitcoin Conference and his online support in the crypto space, the report points to a more bipartisan landscape among crypto enthusiasts.
Coinbase emphasized that crypto voters are an important demographic group in the upcoming elections and countered media narratives that suggest it is heavily Republican-leaning.
The report noted that many crypto holders live in swing states, with an estimated 6.5 million crypto holders residing in seven battleground states, widening the voting gap in those states by more than 16 times during the 2020 election.
Source: Coinbase
This concentration positions the crypto community as a key swing block that could influence the election outcome. Both campaigns appear to be aware of crypto voting. As Trump softened his once-critical stance on Bitcoin, Harris emphasized the need for U.S. leadership in blockchain and emerging technologies.