Tether partners with Reku for Indonesia-wide crypto education tour

Tether and cryptocurrency exchange Reku are launching a nationwide crypto education roadshow in Indonesia that aims to increase digital asset literacy in major cities.

Stablecoin issuer Tether has joined forces with Indonesian cryptocurrency exchange Reku to launch a nationwide education initiative aimed at increasing crypto literacy across the country.

According to a September 4 press release, the joint collaboration will include a roadshow covering 10 major cities including Bali, Medan, Yogyakarta and Jakarta from September to March 2025.

Tether, the largest stablecoin by market cap, aims to raise public understanding of blockchain technology and cryptocurrencies by “raising awareness of the benefits of blockchain, crypto assets, and peer-to-peer technologies.”

Tether targets fast-growing Indonesian crypto market

The roadshow comes as Indonesia is emerging as a major player in the global crypto market. According to Chainalysis data, the country is ranked seventh in global crypto adoption in 2023. According to local reports, the country has seen a significant increase in crypto transactions, reaching ₺211 trillion (approximately $13 billion) in May, while the number of registered crypto investors has surpassed 20 million.

Reku co-CEO Jesse Choi said both parties aim to “reach and educate thousands of participants through literacy series with Tether in an education roadshow across 10 major cities.”

Making crypto education accessible

The roadshow is part of Tether’s broader strategy to advance the adoption of digital finance in emerging markets through its newly established Tether EDU department, which focuses on crypto education. Earlier in August, Tether partnered with the African Blockchain Institute, a Rwanda-based blockchain think tank, to expand its education initiative to Ivory Coast.

The partnership aims to bring blockchain education to students through workshops at five universities in the West African country, including Université Félix Houphouët-Boigny, Institut National Polytechnique Félix Houphouët-Boigny, and Pigier School of Business.